Those who attempted to shake off the gloom by attending the World's Fair in Chicago saw three very special autos, not the least of which was a Pierce-Arrow; however, the 1933 Pierce Silver Arrow would soon be introduced. By 1933, America was a nation looking for work. Unemployment ran one in four nationally and was much higher in cities. Banks were shut against depositors unable to get at their own savings. Former millionaires were begging for low-wage jobs. There was no government-sponsored work relief, let alone medical- or family-aid programs. The record seems to indicate that Franklin Delano Roosevelt probably did not save the republic for capitalism, but those who remember the Threadbare Thirties can be excused for thinking he did. Whatever the success or failure of his programs, FDR imparted something else that was, in the end, more important: hope. Still, it took a new world war to end "hard times" for good. The automobile industry reflected the national misery.

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